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内容简介

你认识在社交媒体平台上有很多粉丝的人吗？他们是否很有影响力？本期节目讲解单词 “clout” 表示 “影响力” 的用法。

文字稿

（关于台词的备注: 请注意这不是广播节目的逐字稿件。本文稿可能没有体现录制、编辑过程中对节目做出的改变。）

Feifei
大家好！欢迎收听 BBC英语教学的 “地道英语” 节目。我是冯菲菲。

Roy
And I’m Roy!

Feifei
I’m really impressed, Roy. Neil said you have real clout!

Roy
What? You mean that Neil wants to hit me? Is he angry with me?

Feifei
Neil 没有生你的气。“Clout” 作动词时，确实有 “敲打” 的意思，但它作名词时的意思却是 “某人在社交媒体平台上的影响力或名声”。Neil was talking about how much clout you have with all your followers.

Roy
Ah… that kind of clout. But I don’t have that many followers. Sometimes people get my name confused with…

Feifei
Rob – it’s Rob who has the clout! He has lots of followers and some real influence on social media. He’s using it to sell biscuits his mum made.

Roy
Hmm! I’m going to try and find some more followers while we listen to some examples.

Examples
Esmerelda has some real clout on social media. She has so many followers who watch all her vlogs.

We’ve decided to hire an influencer with real clout to help us launch our new project.

Derek used his clout to sell the new perfume to his millions of followers.

Feifei
你正在收听的是 BBC英语教学的 “地道英语” 节目。如今，人们用名词 “clout” 来指 “某人在社交媒体平台上的影响力或名声”。‘Clout’ can also be used in another situation, can’t it?

Roy
That’s right – it can also be used in business or politics to refer to the level of power and influence a person has. For example, ‘My boss used their clout to get the deal done’.

Feifei
So, Roy – did you have any success in getting any more followers? Do you have some more clout?

Roy
Yes! My mum just followed me and as soon as I posted my new photo, someone liked it!

Feifei
Liking your own photo doesn’t count as clout – you can’t influence yourself! Right – I’m off to get a photo with Rob so I can get more followers.

Roy
That sounds like a great way to increase your clout!

Feifei
It does. Bye, Roy!

Roy
Bye, Feifei!